Gear, Gear, Gear

Anyone who does triathlon will understand the unnerving appeal of better, newer gear. I have so much gear already, why in the world would I need any more? Well, the wily capitalists at work (Cobb, you're amongst them!) are constantly coming up with catchy and useful gee-gaws, lighter, faster, more hydro/aero-dynamic.... It's endless. Even though my credit cards are constantly pushing max, I can always rationalize buying something. I've already pre-ordered one of Cobb's new helmets from Rudy Project (had to sell of six jerseys to try and finance that), but now I've also acquired a SportCount lap counter/timer for long track and swim workouts, and also ordered a transition mat and a hydration belt from Triathlete Sports. (Not two hours after placing they latter order, I received an online coupon for 15% off Black Friday orders! Arghhh!) And who knows what else is out there? I can easily lose count. And all this for someone who only does a few sprint races a year! Is there a version of AA for gear-addicted triathletes?